Daniel and Partners

Immigration law — Auckland

법무법인 새길 — Daniel and Partners — is an Auckland immigration practice. Most of its clients are Korean speakers dealing with a New Zealand government that works in English, and immigration is one of the few areas of law where the person it happens to often cannot read the rules it turns on.

So this is not an English site with a translation bolted onto it. Every page exists twice, at its own address, and neither half is the afterthought: the practice areas, the lawyer, the news, the contact page and the legal notice all answer in whichever language you arrived in. Which language you are answered in personally is a question on the form.

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The site

The same home page in Korean at its own address, with the identical layout, photograph and enquiry button. — The same page in Korean, at its own address. Six routes in two languages, and a switch in the corner that keeps you on the page you were reading — so a link sent to a client opens in the language they read.

A home page section headed "Two kinds of immigration problem", splitting into a column for planning a move and a column for when something has gone wrong. — The work is sorted by what has happened to you rather than by statute. Someone weighing up visas and someone whose application was declined last week need different things, and the page separates them before either has to read a list of categories.

The services page: each area of work given a heading, a paragraph of plain explanation, and its own "Enquire about this" link. — Every area gets a paragraph in plain language and its own enquiry link, so the first message already carries which kind of problem it is.

The enquiry form, showing an optional KakaoTalk ID field, a "Reply in" choice, a free-text box for the client's situation, and a note on how the message is handled. — The form asks for a KakaoTalk ID and which language to reply in — meeting clients on the channel they already use. What they write is emailed straight to the lawyer and stored nowhere on the site, and the page says so in the open rather than burying it in a policy.

The lawyer's page: a portrait beside a biography giving his qualifications and the firms he worked at before. — One lawyer, named, with his qualifications and previous firms on the page. In a practice this size the biography is the credential, so it gets a page rather than a line.

Contact

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